Talk Fusion SEO Rob Reina has reprised his role as a guest author for MarTech Advisor with a new article entitled, “Video Advertising Trends For 2017.” Reina has been at the leading edge of video marketing for over a decade and he is still bullish on the medium’s value to all businesses big or small.
Reina is happy to be returning to MarTech Advisor to share his knowledge and wisdom with their readers. This is the second time that he has ben a guest author. The first time was in 2016. He has also contributed to The Huffington Post.
In the piece, Reina describes video as an advertiser’s “most valuable asset.” He saw the importance of video marketing as far back as 2004 when Talk Fusion released its first product, Video Email. It has taken some time for business and technology to catch up with Reina’s vision, but now video content is everywhere.
As more and more consumers are choosing video as their primary source of information and entertainment, it is important for businesses to harness the power of the medium.
Going forward, Reina believes that those businesses who can take advantage of video marketing now will have a decided edge over their competition.
Talk Fusion is a leader in digital communication and its All-in-One Video Marketing Solution offers businesses of all sizes a way to market themselves more efficiently. The company is dedicated to helping businesses stand out from the crowd and grow their business through the power of video marketing.
Their products are marketed by Independent Associates across 140 countries. It is this one-on-one relationship that allows Talk Fusion to show prospects the power of their products. They even offer a 30-day free trial so customers can get the full experience of using video marketing for their company.
If there is one type of product that is going to make a lot of profit, it is the type of product that helps all kinds of people. One such product is Talk Fusion. It has been put out on the market with the intention of helping businesses make a lot of profits with the use of advertising. The type of advertising that Talk Fusion helps with is video advertising. It enables business owners and marketers to send video through email so that their marketing will have more of a conversion rate. As a result, Talk Fusion has won the 2016 Communications Solutions Product of the Year Award.
With Talk Fusion, people will be able to run more campaigns in order to bring in more sales. Among the types of campaigns that keep people visiting are the sales. The sales are what drives the profits. There are other types of promotions that businesses can run with Talk Fusion. For one thing, even some of the customers that are not able to take advantage of the sales will find themselves interested in a certain company because of the promotion it has run. Businesses may win new customers for the next promotion.
Talk Fusion itself runs a few promotions. This is a good way to get more people signed up for the product and service. Some of the promotions are for a limited time while others are a little more ongoing. One of Talk Fusion’s greatest promotions to check out is the 30-day free trial. This allows people the chance to see for themselves the difference that Talk Fusion makes for businesses. In most cases, they will be amazed at the results that they get and then they will want more of the service in which they could pay to keep it going.
Talk Fusion, developers of the world’s first all-in-one Video Marketing Solution just introduced its new WebRTC Recorder. It gives users a faster way to communicate new ideas to their customers.
WebRTC is a browser-based real time communication device that allows for high quality Video Email and Newsletters using both Chrome and Firefox. It allows users to instantly record and playback video. Talk Fusion is ahead of the game in providing customers the tools to connect real-time to those they need to stay in touch with.
Talk Fusion is staying on the cutting edge of technology by listening to what customers want and need and developing the goods. Earlier this year, their Video Chat earned them the “WebRTC Product of the Year Award for 2016.”
Current Talk Fusion customers with Chrome or Firefox browsers can begin using the new technology by selecting Video Email or Video Newsletter from their product dashboard and then selecting “webcam.” It is a simply and easy step.
Talk Fusion markets its innovative products through Independent Associates in over 140 countries. They were started in 2007, by CEO Bob Reina. They were one of the first companies to provide the ability to combine emails with video, something big tech companies claimed was impossible. Their goal is to help companies large and small connect more closely with their customers.
Living in a Fish Bowl; College Life as an Athlete
College sports are a big part of college life and is also a billion dollar business that generates revenue for the school and for the athlete. Athletes receive many benefits from playing college sports including name recognition and perks. Because college athletes are pretty much in a fish bowl, they have to be specially careful with the impression they make to others. The biggest issue is that with the benefits come some risks.
The reality is according to an blog post by Recruiting Realities that most young teenagers don’t think about what they post on social media. There are 9 Social Media Dos and Don’ts for Student Athletes that college athletes need to adhere to or risk a ruined reputation or worse.
Transparency can be a good thing and may open doors but could also backfire if caught doing something illegal or damaging. College athletes need to remember that anything they say and do might be taken the wrong way at anytime. The best prevention according to some social media experts is to limit time on social media and monitor behavior outside social media. If you need to use a monitoring product like BrandYourself do it. Student athletes can be proactive in owning what you say on social media, understanding that social media is an effective tool and stay consistent with the message you want to convey about yourself.
Status Labs is an online reputation management firm that has been making waves in a good way for the past couple of years. Led by CEO Darius Fisher, Status Labs has grown exponentially while grabbing clients from over 25 different countries. In a twist of irony, perhaps, Status Labs suffered from their own reputation crises a few years ago thanks to a former employee behaving inappropriately outside of his role at Status Labs. How did Status Labs respond? The same way that they advise their own clients.
When Fisher saw that Status Labs was facing a potential reputation problem a couple of years ago the company immediately made some proactive moves.
The first thing that Status Labs did was change the structure of their leadership, bringing in fresh blood at the top of the ladder. Next the company immediately went on the PR offensive by re-establishing themselves as a valuable member of their local community. This took the form in Status Labs reaching out to take part in several important local charities including: Caritas, Urban Roots, The Capital Food Bank of Texas and more. Cementing themselves as a company that gives back to the community makes it easier for the community to be more forgiving in the future.
Next up Fisher and the rest of Status Labs took a long inward look at the culture in their own office. Fisher knew that taking care of their employees should become priority number one. Giving stock options, catering lunches on Friday, and allowing trained pets in the office were just a few of the perks that were implemented. These things, along with company outings, made for a close knit group at the office and thus a better product at the end of the day.
Going through a reputation crisis isn’t exactly all bad so long as you learn from it. The way that Status Labs bounced back is an example of how to handle any sort of issue that gets thrown your way.
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